Kurt Geiger Releases It's Spring 2017 Campaign Featuring Edie Campbell.

If didn't know that Kurt Geiger has just released its spring 2017 campaign, featuring British model Edie Campbell, now you know. The highlights in the range include embroidered open-back mules, tulle and floral embellished slip-on sneakers, printed backpacks and fur-trimmed sandals.

Rebecca Farrar-Hockley, who is the high-street label’s creative director,  said she wanted to create a fairy-tale world with her latest collection and mark a fresh start to the year with the launch of the new campaign.

“Excess is unapologetic in the form of crystal embellishment, exaggerated bows, an abundance of pearls and vintage-inspired hand sewn appliqués,” said Farrar-Hockley.

According to model Edie Campbell: “I had a lot of fun dressing up for this shoot and loved the statement pieces chosen by Rebecca. The collection is all about an element of surprise and an escape from the everyday, which seems to perfectly embody the new mood for spring.”

FN.